Building the B2B Social Media Machine with Adriel Sanchez and Jasmine Sandler at #SESNY + MORE 03/28/2013
To do so, it has hired David Gilbert, formerly of TBG Digital, to lead the service. The agency says it will provide planning and media buying across all relevant social platforms, including Facebook, Twitter, LinkedIn, Tumblr and Sina Weibo…
According to Experian Marketing Services, LinkedIn received 94M total U.S. visits in December 2012, an increase of 40% in traffic compared to December 2011.
So, whether you’re a B2B and/or B2C company, now is a great time to start leveraging LinkedIn to find and attract your target market.
Here are 8 ways to attract high-quality leads with LinkedIn.
#1: Add a Strong Call to Action and Link
Did you know you can add custom banners to your company page for free? And did you know each of these banners can link back to your site?
You can add up to three different linkable product banners (646 pixels x 222 pixels) to the Products & Services section of your company profile…
Out of the top 10 pages last week, Safe Haven is the only one currently in theaters. The other nine pages are currently available in stores…
The Realtime Updates API allows developers to subscribe to changes in data so they don’t have to continuously poll Facebook’s servers. Previously, developers were pulling the latest information about pages down to their own servers and looking for changes on their end. The addition of Realtime Updates should reduce server calls and processing power, making apps more reliable and decreasing load times…
What if someone else is using the same hashtag about a totally different topic?
Even worse, what if your competitor is using the same hashtag about the same topic?
Before you just throw any word or phrase out there and decide to use it as your hashtag, there are a few things you’ll want to consider to maximize your hashtag’s exposure.
What’s a Hashtag?
A hashtag is a pound sign (#), but it’s also used on Twitter to categorize messages…
According to a Harvard Business Review blog post entitled, “Three New Networks for the Digital Age,” just having an online network isn’t enough.
In this post, I’ll explore steps you can take to turn those online contacts to offline business relationships. I’ll use the thought of heading to a large event or conference as the stake in the ground so you have a “when and where” for connecting with some of your online contacts…
Finding a decent SEO is hard work, and the recommendations you get for selecting your perfect fit will vary as much as the people providing them.
Whether you're looking for a consultant or an agency, you don't need to feel alone in your search! In this week's Whiteboard Friday, Rand walks you through his tips for finding an SEO that will be the cheese to your macaroni.
Do you have any other tips you've used to find an SEO that we haven't covered? Leave them in the comments below!
"Howdy SEOmoz fans, and welcome to another edition of Whiteboard Friday…
This is a post of two halves. The first half runs through my thoughts on what makes for good metrics, while the second half focuses on a specific process for building appropriate reporting metrics for your individual situation.
Now, I’m a very numbers-driven person. I studied math(s) and once thought I was going to be an inventor until I realised that inventing = engineering, and I needed to be good at partial differential equations…