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Posted by on Feb 7, 2013 in Uncategorized | 0 comments

Online Marketing News: More Men Managing Communities, Video in Content Marketing Grows, HMV: How Do We Shut Down the Twitter? + MORE 02/07/2013

Online Marketing News: More Men Managing Communities, Video in Content Marketing Grows, HMV: How Do We Shut Down the Twitter? + MORE 02/07/2013

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 blogger

The Evolution of Link Building as Content Marketing + MORE 01/03/2014

In this age of “Content is King”, it might be easy to think that link-building is a thing of the past or SEO gone the way of the Dodo. You’d be wrong: link building is as important as ever, it’s just that the way you do it today has changed. And that’s for the better. I loved Ben Wills’ .... More »
 search engine optimization

INFOGRAPHIC: Insider’s guide to Facebook ad types + MORE 08/16/2013

Over the past few months, Facebook has put a lot of effort into simplifying its advertising offerings. So what does the company have now? Facebook Strategic Preferred Marketing Developer Nanigans created an infographic clearly showing the newest Facebook ad units. Nanigans broke down the dimensional.... More »
 social media

3 Social Media Automation Tools for Marketers + MORE 07/26/2013

Are you drowning in social media tasks? Do you need better tools to help you manage your social media marketing? Automating some of the more repetitive tasks related to social media can help you be more productive and efficient with the execution of your social media strategy. To save you time and i.... More »
 blogger

Google Testing Ads On The Knowledge Graph + MORE 12/13/2013

Google is testing showing ads on the knowledge graph. Gianluca Fiorelli from Spain shared a screen shot of the ad format on Twitter. The new ad format seems to be a local ad that shows local dealers specifically for the new car knowledge graph format. Here is a picture showing local dealers that... .... More »
 reputation management

How to Create Visual Social Media Content + MORE 03/07/2014

Do you use images to boost engagement? Are you looking for tools to create better visual content? Creating compelling visuals for your social media marketing can be challenging. In this article you’ll find just about every resource you need to create visual stories on all of the major social p.... More »
8 Ways to Discover Valuable Social Media ContentDo you struggle to find good content to post on LinkedIn, Twitter or your Facebook page?
Would you like to find reliable sources of content your fans and followers love?
This article contains eight tips to help you quickly find great content.
Why Share Other People’s Content?
It’s all about becoming a valuable resource.  When you can dig up great articles your audience is interested in–regardless of the source–you’ll become more respected and your content will be widely shared…

Continue Reading On socialmediaexaminer.com »

Guest Post: Facebook Custom Audience Targeting Top 3 Concerns Put to RestThis is a guest post by SocialCode CEO Laura O’Shaughnessy. SocialCode is a digital agency and Washington Post Co. subsidiary that focuses on social media marketing and advertising.
One of the most high-potential advertising features on social media is Facebook’s Custom Audiences. Over the past three years, advertising capabilities have skyrocketed on social media platforms – specifically, the ability to deploy very targeted ads to drive response…

Continue Reading On insidefacebook.com »

Users will now be able to find more on the go as a new round of  mobile updates have been launched for Twitter. The updates rolled out center on content discovery as the Search, Discover and Connect tabs have all been updated. The new changes make it easier for users to view more information at…

Please visit Search Engine Land for the full article.

Continue Reading On searchengineland.com/ »

Win Free Tickets to Social Media Marketing World 2013Want to win a free ticket to the industry’s largest social media marketing conference of the year?
Social Media Examiner has worked hard to bring you our very first physical conference.
And we’ve come up with a fun way to get you involved.
First, what is this event?
Social Media Marketing World 2013 is the world’s largest physical social media conference dedicated to help marketers and business owners master social media marketing.

Watch this video for a quick overview…

Continue Reading On socialmediaexaminer.com »

9 Consumer Social Media Trends That Could Impact MarketersAre you wondering how consumers are using social media?
Would you like some insights to help your business better understand people’s social habits?
In this article, I examine a report published by Edison Research focused on people’s latest social habits.
These findings provide useful insights about consumer behavior and how your business can respond.
Here are 9 of the most interesting findings from the study.
#1: Almost 58 million Americans Use Social Sites Daily
A social habit is the tendency to use social media sites several times a day…

Continue Reading On socialmediaexaminer.com »

Facebook brings friendship pages to mobile site, still rolling out to native appsFacebook has introduced mobile versions of its “friendship pages” that show two users’ history on the social network.
For now these are primarily able the be accessed from m.facebook.com, but a spokesperson tells us they will be added to the native iOS and Android apps in the coming months.
Friendship pages display users’ mutual friends, Likes, photos and interactions on Facebook. They were redesigned to match the Timeline format in November 2012, but hadn’t been available via mobile until now…

Continue Reading On insidefacebook.com »

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Find Content Quicker On The Go With Twitter’s New Mobile Search & Discover Upgrades Users will now be able to find more on the go as a new round of mobile…

Please visit Search Engine Land for the full article.

Continue Reading On searchengineland.com/ »

Measuring Social Media: How to Determine Your ROI
Are you trying to measure your social media return on investment (ROI)?
Do you need to measure the social performance of your business?
To learn how to determine the ROI for social media marketing, I interview Nichole Kelly for this episode of the Social Media Marketing podcast.
More About This Show

The Social Media Marketing podcast is a show from Social Media Examiner.
It’s designed to help busy marketers and business owners discover what works with social media marketing…

Continue Reading On socialmediaexaminer.com »

Online Marketing News: More Men Managing Communities, Video in Content Marketing Grows, HMV: How Do We Shut Down the Twitter? 
Community Manager Appreciation Day Infographic Offers Insight to CM Platforms, Roles & Traits
Women still hold the majority of Community Manager positions, although men are making gains, accounting for 39% across the U.S. This is a marked move towards gender neutrality compared to 2010, when just 31% of Community Managers were male, according to the annual Community Manager Report from Social Fresh. Their data shows that CMs might be more mature, or at least a bit older, than the stereotype indicates: the average age of a CM was 29 in 2011, but expected to reach 32 in 2013…

Continue Reading On toprankblog.com »

The Power of We: How to Build Personal & Corporate Brand Thought Leadership Through Social ContentMari Smith exemplifies personal brand through social content
Building personal brand online is easier than ever. It’s also underrated and misunderstood by many companies trying make sense of where personal and brand social media engagement fit in the marketing and communications mix.
For myself, blogging, speaking and becoming an author have been less about becoming a “brandividual” than to serve as a proxy to the consulting that TopRank Online Marketing offers…

Continue Reading On toprankblog.com »

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