SearchCap: The Day In Search, April 25, 2013 + MORE 04/25/2013

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charleston seo

The Broken Art of Company Blogging (and the Ignored Metric that Could Save Us All) + MORE 07/25/2014

Posted by evolvingSEOThe perception of success The following screenshot is from an actual blog post. Based upon what you see here, would you call it successful? I think it depends on perception. The optimist might see this: 590 LinkedIn Shares (This also might be&nbs.... More »
 lead generation

Email and Social Media: Why Marketers Need Both + MORE 05/16/2013

Do you use email marketing for your business? Are you wondering how email and social can work well together? To learn how email marketing can integrate with social media, I interview DJ Waldow for this episode of the Social Media Marketing podcast. More About This Show The Social Media Marketing pod.... More »
 charleston mobile marketing solutions

Twitter Bends To IBM's Will And Pays For Patents (TWTR, IBM) + MORE 01/31/2014

After duking it out in a legal battle with IBM since before its IPO, Twitter has agreed to license over over 900 patents from IBM. The companies did not disclose how much Twitter will pay IBM. IBM sent a letter to Twitter shortly before the company went public threatening to sue Twitter, Twitter rev.... More »
 google plus local

The assumption of “free disposal,” as applied to children + MORE 09/13/2013

This rather horrifying link has been making the rounds on Twitter, here is the bottom line: When a Liberian girl proves too much for her parents, they advertise her online and give her to a couple they’ve never met. Days later, she goes missing. The practice is called “private re-homing,R.... More »
 search engine optimization

No Budget for SMX East? Register For A Free Expo+ Pass + MORE 09/20/2013

Attend sessions on internet and search engine marketing presented by Google, Covario, Quantcast, and Page One Power. Be inspired by two keynotes. Meet over 40 leading solution providers. Participate in SMX Theater presentations and attend invaluable networking events. All for FREE – as long....... More »
Have your social media activities spiraled out of control? Are you looking for tools to simplify the management of your social media marketing? Would you like better insight into your audience or the ability to compare your social activities against the competition? These are some of the capabilities you’ll discover in the five social media [...]

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Are you responsible for SEO in your large organization? Wondering about tools that can help automate and cut the time it takes to manage huge, distributed projects? Search Engine Land’s sister site, Digital Marketing Depot, regularly takes deep dives into areas we can’t always cover in depth while…

Please visit Search Engine Land for the full article.

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True Online Success Is Like HD TV

– business2community.com

True Online Success Is Like HD TVOne of the most common discussions we have with our clients is around the idea of “success”. We often ask clients how they have been classifying online success, because it’s become a bit of a flexible term. Some clients look solely at web traffic or simply keep an eye on their Twitter follower count. If you develop an online presence for personal amusement or to because you felt it was a ‘minimum requirement’ then these measures may well fit the bill…

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Millennials are doing it, and so should you: More than one million LinkedIn members add Volunteer & Causes section to their profileOh to be a millennial, they’re never spooked by new technology, they’re savvy consumers, and they’re do-gooders! Not surprising, of the one million LinkedIn members who have added the Volunteer & Causes section to their profile, the majority were Millennials. Why is this important? It’s important because including your social impact as part of your professional identity isn’t just a nice to have, it’s becoming the norm.
True story: Two equally qualified candidates were being considered by a CMO for a high level marketing position at a Fortune 100 company…

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6 Simple Considerations For Boosting the Marketing Performance of ContentWhile I’ve been in New York this week for the B2B Content2Conversion conference, I’ve been reflecting on some of the most common issues I see with companies trying to leverage content for increasing leads and sales.
Many companies new to content marketing miss important steps and without checklists or processes, content marketing contribution to leads and sales can be unimpressive.
Of course, not all content needs to “sell” in terms of inquiries or transactions, but for content designed with lead generation in mind, there should be some accountability or you won’t have anything to count…

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Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Facebook Updates iPhone App With Chat Heads and Stickers: “Now you can keep chatting even when you’re doing [...]

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Do you rely on your computer for business? Is your computer and data secure? To learn more about ways to protect yourself and your business, this episode of the Social Media Marketing podcast gives you insight into the subject. More About This Show The Social Media Marketing podcast is a show from Social Media Examiner. It’s designed [...]

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ten years

– jarche.com

ten yearsOn 21 April 2003, jarche.com went online. It started as a single web page, later upgraded to a Drupal powered site and then changed over to its current WordPress configuration. About 2,350 posts have been published so far, with over 6,500 comments [+1 million comment spam have been blocked]. Many thanks to Chris at tantramar.ca for keeping this site running for so long.
So what has changed and what have I learned over the past decade?
It is easier and more acceptable to work from home, live in a different time zone, and work with people you may have never met face to face…

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Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Enterprise SEO Tools 2013: A Buyer’s Guide Are you responsible for SEO in your large organization? Wondering about tools that can help automate and cut the time…

Please visit Search Engine Land for the full article.

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7 Simple Social Media Moves That WorkLikeable founder Dave Kerpen personally responds to thousands of Tweets, emails, and messages every day. Crazy, or genius?Before he started to dole out social media advice for entrepreneurs like you at Inc.’s recent GrowCo conference in New Orleans, Dave Kerpen, chairman of Likeable Media and now founder of offshoot Likeable Local, had a few things he wanted to get out of the way.First, he said, social media is not free. Second, it won’t bring you immediate results…

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