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Posted by on Apr 25, 2013 in Uncategorized | 0 comments

SearchCap: The Day In Search, April 25, 2013 + MORE 04/25/2013

SearchCap: The Day In Search, April 25, 2013 + MORE 04/25/2013

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 google plus local

26 Creative Ways Brands Use Facebook Status Updates + MORE 03/21/2014

Does your business have a Facebook marketing plan? Do you need inspiration for Facebook updates that excite your fans? Do you treat each and every update as an opportunity for engagement? In this article we’ll take a look at 26 brands, an A-Z guide, that use Facebook status updates that combin.... More »
 blogger

How to Decide Where to Invest in Content Marketing + MORE 11/01/2013

I still often hear “we need a social media strategy” when training or at conferences. This is positive since it suggests a more planned, holistic approach to social media than the “we need a Facebook page” which we heard two or three years ago. I do wonder, though, what these social media s.... More »
 search engine optimization

INFOGRAPHIC: Insider’s guide to Facebook ad types + MORE 08/16/2013

Over the past few months, Facebook has put a lot of effort into simplifying its advertising offerings. So what does the company have now? Facebook Strategic Preferred Marketing Developer Nanigans created an infographic clearly showing the newest Facebook ad units. Nanigans broke down the dimensional.... More »
 blogger

Facebook allowing pages to edit posts + MORE 02/28/2014

While users have had the ability to edit posts and comments for a few months, more pages are now being allowed to edit their posts. As noticed by Or Fialkov of Fialkov Digital, Facebook is rolling out the ability for pages to go back and correct mistakes or update information in their posts. A Fac.... More »
 twitter

5 reasons why small businesses need to master Power Editor + MORE 06/06/2014

CIMMFest (Chicago International Movies & Music Festival) celebrated its 6th annual fest in May. As a non-profit with 75 bands and 75 films in a variety of Chicago venues, had big ticket sales goals but a relatively small budget to drive ticket sales. In the months leading up to CIMMfest 6, we l.... More »
Have your social media activities spiraled out of control? Are you looking for tools to simplify the management of your social media marketing? Would you like better insight into your audience or the ability to compare your social activities against the competition? These are some of the capabilities you’ll discover in the five social media [...]

Continue Reading On socialmediaexaminer.com »

Are you responsible for SEO in your large organization? Wondering about tools that can help automate and cut the time it takes to manage huge, distributed projects? Search Engine Land’s sister site, Digital Marketing Depot, regularly takes deep dives into areas we can’t always cover in depth while…

Please visit Search Engine Land for the full article.

Continue Reading On searchengineland.com/ »

True Online Success Is Like HD TV

– business2community.com

True Online Success Is Like HD TVOne of the most common discussions we have with our clients is around the idea of “success”. We often ask clients how they have been classifying online success, because it’s become a bit of a flexible term. Some clients look solely at web traffic or simply keep an eye on their Twitter follower count. If you develop an online presence for personal amusement or to because you felt it was a ‘minimum requirement’ then these measures may well fit the bill…

Continue Reading On business2community.com »

Millennials are doing it, and so should you: More than one million LinkedIn members add Volunteer & Causes section to their profileOh to be a millennial, they’re never spooked by new technology, they’re savvy consumers, and they’re do-gooders! Not surprising, of the one million LinkedIn members who have added the Volunteer & Causes section to their profile, the majority were Millennials. Why is this important? It’s important because including your social impact as part of your professional identity isn’t just a nice to have, it’s becoming the norm.
True story: Two equally qualified candidates were being considered by a CMO for a high level marketing position at a Fortune 100 company…

Continue Reading On http://blog.linkedin.com/ »

6 Simple Considerations For Boosting the Marketing Performance of ContentWhile I’ve been in New York this week for the B2B Content2Conversion conference, I’ve been reflecting on some of the most common issues I see with companies trying to leverage content for increasing leads and sales.
Many companies new to content marketing miss important steps and without checklists or processes, content marketing contribution to leads and sales can be unimpressive.
Of course, not all content needs to “sell” in terms of inquiries or transactions, but for content designed with lead generation in mind, there should be some accountability or you won’t have anything to count…

Continue Reading On toprankblog.com »

Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention. What’s New This Week? Facebook Updates iPhone App With Chat Heads and Stickers: “Now you can keep chatting even when you’re doing [...]

Continue Reading On socialmediaexaminer.com »

Do you rely on your computer for business? Is your computer and data secure? To learn more about ways to protect yourself and your business, this episode of the Social Media Marketing podcast gives you insight into the subject. More About This Show The Social Media Marketing podcast is a show from Social Media Examiner. It’s designed [...]

Continue Reading On socialmediaexaminer.com »

ten years

– jarche.com

ten yearsOn 21 April 2003, jarche.com went online. It started as a single web page, later upgraded to a Drupal powered site and then changed over to its current WordPress configuration. About 2,350 posts have been published so far, with over 6,500 comments [+1 million comment spam have been blocked]. Many thanks to Chris at tantramar.ca for keeping this site running for so long.
So what has changed and what have I learned over the past decade?
It is easier and more acceptable to work from home, live in a different time zone, and work with people you may have never met face to face…

Continue Reading On jarche.com »

Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Enterprise SEO Tools 2013: A Buyer’s Guide Are you responsible for SEO in your large organization? Wondering about tools that can help automate and cut the time…

Please visit Search Engine Land for the full article.

Continue Reading On searchengineland.com/ »

7 Simple Social Media Moves That WorkLikeable founder Dave Kerpen personally responds to thousands of Tweets, emails, and messages every day. Crazy, or genius?Before he started to dole out social media advice for entrepreneurs like you at Inc.’s recent GrowCo conference in New Orleans, Dave Kerpen, chairman of Likeable Media and now founder of offshoot Likeable Local, had a few things he wanted to get out of the way.First, he said, social media is not free. Second, it won’t bring you immediate results…

Continue Reading On inc.com »

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